A video podcast might be a better choice for someone who is just getting started with podcasting. You need to be aware of additional technical issues.
Podcasts can be used for many purposes. If you are looking for good quality podcast video production you can visit https://taitmedia.com/. Podcasts can be audio or video.
An audio podcast is simply your voice. There is no special lighting or production. You can appear as you have just rolled out from bed because nobody will see you.
If you love video and know how to make it. Then you are already making small movies and all. Then video podcasts can be for you. You may even have videos you could use in a podcast series.
Audio is also great because it shows how busy everyone is. You, as a podcaster, want something you can do quickly.
A podcast can be used to communicate with others.
Drive traffic to your squeeze page in order to get people signed up for your newsletter
Sell something you own or an affiliate product
Build momentum for an event, or launch
Build relationships with current subscribers
Your blog can be enhanced
It's up to you to decide whether you prefer audio or video. But, podcasts are great internet marketing tools that can be a huge benefit to your business.